Listing Marketing & Media

Listing Marketing & Media

Today’s buyers do their research online long before they ever request a showing. That is why every Nikolaenko Property Group listing is presented with a professional media package designed to make the strongest possible first impression, and to keep buyers engaged once they land on your listing.

Professional HDR Photography

Every listing is photographed by a professional photographer using high dynamic range (HDR) imaging, which captures true-to-life color, detail, and lighting. Twilight photography is used where it helps a property show its best, giving each home a polished, magazine-quality feel online and in print.

HD Video Walkthrough Tours

Since web appeal is the new curb appeal, we produce a high-definition walkthrough video for every listing. Video helps buyers connect with a home emotionally and picture themselves living there, and it is one of the most shared and watched formats across social media and listing sites.

3D Matterport Floor Plan Tours

An interactive 3D Matterport tour lets prospective buyers explore a property’s layout and flow on their own schedule, day or night, from anywhere in the world. It is especially valuable for out-of-area and international buyers who cannot see a home in person right away.

Backed by Full Market Exposure

This media package is paired with full MLS exposure and the reach of the Coldwell Banker Global Luxury network, so your listing is not just beautifully presented, it is seen by the widest possible pool of qualified buyers.

Chris Nikolaenko is a licensed California real estate salesperson (DRE 02076232) with Coldwell Banker Realty. Specific media deliverables may vary by listing and market.